Krispy Kreme to Reward Students with Bad Food for Good Grades 
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 Krispy Kreme to Reward Students with Bad Food for Good Grades

Forwarded message from Max Goldstein <maxgold[AT]yahoo[DOT]com>

[ Subject: Krispy Kreme to Reward Students with Doughnuts for Good Grades
[ Date: Fri, 27 Aug 2004

WEST PALM BEACH, Fla. -- Krispy Kreme has offered to
reward students with a doughnut for every A on their
report card -- up to six per grading period --sparking
concern among school officials trying to fight childhood
obesity.

Under one promotion, Krispy Kreme stores will give Palm
Beach County students in kindergarten through sixth grade
a free doughnut for every A on their report card. Another
program has students decorate posters of doughnuts with
"success sprinkles" when children meet goals. The posters
can be turned in for a class set of doughnuts.

"Krispy Kreme doughnuts are very good, especially when
the 'hot' lights are on, but I can't say that there's
anything healthy about them," school board member Debra
Robinson said Tuesday. "Can't we find something else? I
mean, a doughnut?"

Krispy Kreme doesn't track how many schools are
participating. Principals decide whether to allow the
doughnut posters or any other business partnership, a
school district spokeswoman said.

Jackie Zepeda, Krispy Kreme spokeswoman, said she was
unaware of any concern about the doughnut giveaway in
light of child obesity, which has been declared an
epidemic by the National Institutes of Health.

Meanwhile, 50 Palm Beach County schools are beginning a
$1.4 million program to promote healthier lifestyles with
nutrition and exercise programs. The district is also
offering healthier school lunch menus.

"I certainly would not want to see posters in classrooms
with doughnuts on them as a reminder every day, day in
and day out," said Cathy Probst, who has campaigned
against using sweets as rewards. "When you do well and
you reward yourself with food, that is something that
will continue to promote obesity." (AP)

End of forwarded message from Max Goldstein <maxgold[AT]yahoo[DOT]com>

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Wed, 14 Feb 2007 12:31:39 GMT
 
 [ 1 post ] 

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